IC Group Drives Growth: 3 Acquisitions and Public Listing

Toronto, ON – March, 05, 2025 – IC Group Holdings Inc. (TSXV: ICGH), a Marketing Technology company transforming how brands engage with audiences across live events and digital platforms to drive sales, capture consumer data, and build loyalty, shares key 2024 accomplishments and 2025 goals.

“2024 was a transformative year as we executed on our growth strategy through acquisitions, organic growth, and culminating in the completion of our reverse takeover and public listing occurring on February 21, 2025. Our team delivered and now IC Group is well positioned for leadership in fan engagement” said Duncan McCready, CEO of IC Group Holdings Inc.

Key Milestones Achieved in FY 2024

• Strategic Acquisitions: ICG successfully acquired the remaining 13% ownership stake in Insured Creativity Inc (providing a comprehensive product suite of prize insurance, liability protection, and coverage against cancellation risks for Live Events). ICG also acquired Pickaw, a pioneering European-based social media promotions company known for its contest management platform and trusted draw verification services. 

• Mobile Messaging Growth: After completing the purchase of a mobile aggregation business in late 2023, ICG onboarded new technology, transitioned operations to a new cloud base platform, and achieved growth in message volume.  See prior press release: IC Mobile Reports 40% Increase in Short Code Volume…

• Fannex Acquisition: ICG finalized the acquisition of Fannex on February 19, 2025. The Fannex Live platform, a centerpiece of this acquisition, was utilized by Hockey Canada for the World Juniors, showcasing its ability to drive fan engagement at scale. Press Release: IC Group Aims to Accelerate Digital Fan Engagement Leadership with Strategic Acquisition of Fannex Live

• Reverse Take-Over and TSX Venture Exchange Public Listing: ICG completed its listing on February 21, 2025, signaling a new phase of growth and transparency. Press Release: IC Group Holdings Inc. (Formerly Cuspis Capital II Ltd.)…

 

Focused on Capturing a Growing Market Opportunity

ICG is committed to advancing its leadership in the Live Fan Engagement market. Based upon a  recent study, the Fan Engagement Market is projected to grow from $5.4 billion to $27 billion by 2033. IC Group’s growth strategy prioritizes: 

• Revenue and margin growth across existing revenue streams. 

• Synergies and cross-selling opportunities with a large, diverse client base. 

• Targeted acquisitions of technology-driven businesses that complement its platform and revenue streams. 

“We are very focused on the Live Fan Engagement market, which is projected to grow significantly in the coming years,” said McCready. “The opportunity ahead is substantial, and we have the team, technology, and execution strategy to capture it.” 

About IC Group Holdings Inc.

IC Group transforms how brands engage with audiences across live events, digital and social platforms to drive sales and build customer loyalty. Our integrated solutions span digital engagement, mobile messaging, and specialty insurance, simplifying how Fortune 500 brands manage technology, regulatory, data security, and financial risks in global marketing programs. For more information, visit www.ICGroupInc.com. 

For media inquiries, please contact:   

Jay Miles   

SVP Marketing, IC Group    

jay.miles@icgroupinc.com