Customer loyalty programs & building brand loyalty marketing | ICG

Loyalty is Earned in the Moment

Our loyalty structure combines with our in-house technology and highly-experienced team to power your engagement and retention rates while operating within a budget to eliminate risks associated with escalating rewards costs. That’s where our promotional customer loyalty programs are first-in-class.

Our campaigns create genuine customer relationships through personalized rewarding moments; that intent is in our whole delivery process – we practice what we preach! That’s why we keep working with the best of the best.

IC Group loyalty marketing services.

Using our team's extensive knowledge, IC Group’s loyalty programs engage consumers quickly and turn engagement into meaningful and profitable relationships by increasing sales and creating a legion of loyal advocates.

What Makes Us Better?

We provide end-to-end services in our loyalty program delivery.

We take time to learn your business and leverage our 27+ years of experience in loyalty building to optimize program results and provide a budgeted approach.

IC Group will optimize your loyalty program and address cost of rewards, escalating points liabilities and declining member engagement with one simple solution!

Our loyalty solutions can integrate or become the marketing backbone, providing a comprehensive approach to consumer engagement & building loyalty.

Our Loyalty Services

Comprehensive brand loyalty services built on decades of experience delivering for Fortune 500 companies.


We have years of high-level delivery success behind us. IC Group will assess your organizational readiness, tactical needs, and marry our knowledge with industry data.


We execute across channels for your business needs, not the other way round. Our strategy will guide the way and our experienced team ensure that we deliver on the happy path.


Launching a loyalty program is one milestone, evolving one to match your growing needs is a completely different story. Our team uses insights to keep your program on-track.


Loyalty programs are for the long-term, in every aspect. We provide white-glove, completely comprehensive support, delivering our own rewarding moments to our partners.

Experience IC Group

What underpins our success? A high-class, rewarding customer loyalty program experience with a specialist team that’s been consistently delivering alongside the world’s biggest brands and agencies.

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