The True Value of a Loyal Customer
We talk a lot about customer loyalty here at IC Group; how to build it and how to keep it. Customer loyalty
Getting Social with Dan Gingiss
Social media has continued to grow as a customer service platform, making it an essential aspect of the overall customer experience. We
How to Lower Costs AND Lift Revenue in Loyalty Programs
If you’re running a loyalty program, you probably have two main financial objectives: lower program costs and drive more revenue. In many
The Past, Present, and Future of Customer Experience with Blake Morgan
If you have questions about customer experience, tech, and all things business, Blake Morgan is the person to ask. So we did.
How Customer Experience Can Shape Loyalty
Have you ever thought about how customer experience intersects with customer loyalty? What… it’s just me!? There are so many factors that
How Brands Can Build a Passionate Consumer Base Like Sports Fans
Hey folks, welcome to ‘The Loyalty Point’ with Kelly and Anthony. What we thought we would do today is, in the spirit
Why You Should be Leveraging Sweepstakes to Boost Customer Loyalty
Loyalty programs have never been perfect, and they may never be… but we think they could certainly be better. In many loyalty
How Not to Engage Loyalty Members
If you’ve been keeping up with my posts, you might remember a little something I wrote about the Red River Co-Op program
The 7 Easiest Ways to Build Customer Loyalty
Customer loyalty is an essential part of your company’s prosperity, as with the Pareto Principle, 80% of future revenue will come from