Nick Meyer, Author at IC Group - Page 2 of 2

Author Archives: Nick Meyer

What Makes the Best Digital Loyalty Programs?

We know you’ve been looking for ideas! I’m going to start this one off by making a bold statement, something I’m not

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IC Group Delivers Evolutionary Digital Loyalty Program

IC Group is delighted to announce their role in the delivery of a true first in the vision care industry for an

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How to increase revenue & profit with a rewards program

A little while back, I answered one key question in a blog that we’re always asked at IC Group.

Digital promotions planning can be a tough balancing act.

Planning for Promotions

Managing your margins, when it comes to digital promotions planning, is key, but there’s nothing more wasteful than wasted time!

In digital loyalty programs, finding the right rewards for your customers is important.

What Do Customers Really Value in a Loyalty Program?

I’ve been a member of the Red River Co-op gas loyalty program for over a decade, but things are changing.

IC Group Helps Twitter to ‘Buck the Tread’

We’re proud to announce our involvement in delivering the Twitter arm of the boundary-pushing Nike ‘Breaking2’ campaign!

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