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Solutions // Interactive Promotions

While entering a sweepstake may be simple, with customized features they can pack a lot of promotional punch. If you need an engagement tool as a focal point of, or in support of, a major integrated marketing and media strategy, a Modus Custom Sweeps can benefit you in many ways.


Demo A Modus Custom Sweeps

Aquafina Resolution Central

An interactive campaign dedicated to the pursuit of healthier living and weight loss.

Aquafina

To support a major media campaign and create a national presence for the Aquafina brand, this interactive promotion aimed to encourage healthy New Year's resolutions and healthier lifestyles overall.

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Features
  • Resolution Reality Contests -- Visitors uploaded videos for the chance to win a $10,000 gift card to help make their resolution a reality.
  • Hydration Station Instant Win & Sweepstakes -- An online game offered the chance to win daily and grand prize offers.
  • eFridge -- Visitors could put together a shopping list of healthy items complete with nutritional information.
  • Recipes –Healthy, delicious recipes were available to help promote a healthier way of eating.

Modus Custom Sweeps

IC Group offers all the sweepstakes and contest management services you need. We have over 20 years of experience supporting major brands and marketers that reach a high volume of consumers. Here are just a few ways we can customize your sweepstakes to help sharpen your interactive edge.

  • Get all the bells and whistles with sizzling creative solutions such as Flash animation, 2D/3D design and animation, motion graphics, character design and video.
  • Engage consumers beyond sweepstakes entry with interactive content tools such as live publication platforms, blogs, message boards, trivia, polling, surveying, voting and judging.
  • Offer BIG prizes to help you cut through clutter and create the brand excitement you need to drive up participation and opt-ins. Just ask us how you can launch a million-dollar sweepstakes for a fraction of the cost!
  • Increase rewards opportunities and create a more dynamic playing experience with contest overlays such as instant wins, collect and wins, user-generated content and more.
  • Seamlessly integrate your sweepstakes with technology solutions like mobile SMS or social network sites.
  • Use our engagement marketing services -- email marketing, lead management, multi-channel messaging and data integration -- to acquire and nurture consumers throughout the sweepstakes lifecycle and beyond.
  • Get all the data and consumer insights you need to drive your CRM strategy with premium reporting, analytics, consumer profile and campaign management tools.

 

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HOW A MODUS CUSTOM SWEEPS IMPACTS YOUR BUSINESS

A Modus Custom Sweeps can help you increase your consumer touch points and maximize the impact of the promotional experience(s).


From technology integration to global PIN distribution, IC Group can integrate your custom sweeps with almost any media, marketing, loyalty, event or technology plan.


IC Group delivers a full-circle promotional solution – from first-time registration to life-time promotional consumer -- with the goal of helping brands acquire and retain profitable consumers.


From our secure technologies to our air-tight processes, we offer you best-of-class security to ensure your company isn’t exposed to costly promotion risks and liabilities.


What IS IC Modus®?

IC Modus® is our promotions technology platform armed with every kind of security feature you'll ever want.

  • Over 2500 promotions delivered
  • Over 100 million games played
  • Over $400 million in prize pools supported at one time
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